Nkatha is a seasoned marketing leader with nearly two decades of experience shaping impactful brands across  E. Africa. Currently Head of Integrated Marketing and Brand Communications at KCB Group, she has led transformative campaigns that have strengthened brand engagement while delivering measurable commercial results across the region. Her passion goes beyond building strong brands — it’s about building strong marketers. She is deeply committed to nurturing the next generation of marketing leaders by championing creativity, encouraging bold ideas, and ensuring strategy and execution remain connected to business growth. Nkatha believes that the best marketing balances heart and data — stories that resonate with people, anchored by insights that drive results. As a jury member, she brings a sharp eye for strategy, a love for storytelling, and an unwavering belief in Africa’s potential to set new standards in marketing excellence.